ZZyra Academy
Powered by Zyra Institute

Africa's academy for job-ready communications professionals.

Train. Certify. Place. Practical, deliverable-driven programmes built for African comms careers — from short badges to our flagship ACPM certification.

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practical, deliverable-driven
01 · Choose your pathway

Three ways to grow with Zyra.

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Self-paced · 2-6 weeks

Badges

Short, skills-first courses by vetted facilitators. Pass a quiz or submit a project; earn a Zyra-issued digital badge.

Explore badges →
Cohort-based · 3-12 weeks

Certifications

Deeper programmes like ACPM and the Visibility Lab. Submit weekly deliverables, defend your work, earn a Zyra certificate.

Explore certifications →
In development

Diplomas

Multi-quarter, employer-recognised diploma programmes. Join the waitlist to be first in line for our pilot cohort.

Join the waitlist
02 · The programmes

Four programmes. One academy.

Flagship Certification

ACPM

African Communications Professional Mastery

Twelve weeks. Four phases. A boardroom defence. From skills to strategy.

12 weeks · Cohort · $349–$499
21-day Sprint

Professional Visibility Lab

Build LinkedIn authority with AI-enabled workflows

Stop being the best-kept secret in African communications. Gateway to ACPM.

21 days · Cohort · $12 / ₦15,000
Self-paced Track

Workplace Readiness Track

The professional skills every team needs

12 trainings, two certificates. Any sector, any level. Founders' sprint at $79.

Self-paced · From $19
Free · Volunteer-powered

CEA Hub

Career and Entrepreneurship Ascendancy Hub

Free 1-hour sessions with volunteer experts. Personal branding, interviews, transitions, and more.

Free · By appointment
ACPM Fellowship cohort begins in
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Bringing it to your whole team? Explore Zyra for Organisations →
03 · Who Zyra Academy is for

Built for the people doing the work.

Early-career comms pro

1-3 years in, ready to step into senior responsibility.

Career switcher

Coming from journalism, marketing, design, or NGO work.

NGO / agency communicator

Carrying comms inside a team that doesn't have a dedicated function.

Freelancer

Building a defensible practice and a pipeline of inbound clients.

Where Zyra graduates work · placeholder logos
AndelaFlutterwaveMTNMastercard FoundationCo-Creation HubPaystackStandard BankBBC Africa
04 · Transformation in action

Graduates, not students.

"I walked into ACPM as a comms officer. I walked out leading strategy for a fintech across three markets."
Amara N.
Head of Comms, fintech · Lagos
"The Visibility Lab paid for itself in the second week. I had inbound from clients I'd been chasing for a year."
Kwame B.
Independent consultant · Accra
"Every brief was real. Every deliverable was something I now show to clients. It's the most honest course I've taken."
Sade O.
Founder, comms studio · Nairobi
ACPM curriculum

12 weeks. 4 phases.
12 portfolio-grade deliverables.

Every module ends in a real artifact — not a quiz. By Week 12 you defend the work in front of a panel of senior practitioners.

  • W1
    The African Comms Landscape
    Deliverable: Market scan deck (10 slides) for a chosen country.
  • W2
    Audience & Insight
    Deliverable: 3 evidence-backed personas with quotes.
  • W3
    Brand & Message Architecture
    Deliverable: Message house + 5 channel adaptations.
  • W4
    Earned Media & PR
    Deliverable: Press kit + pitch sequence for a real story.
  • W5
    Owned: Web, Email, Content
    Deliverable: Content calendar + 3 produced pieces.
  • W6
    Paid & Programmatic
    Deliverable: Paid plan + reporting template.
  • + 6 more weeks ending with a live Boardroom Defence
Zyra Connect

Train here. Get placed there.

Zyra Academy graduates are auto-listed on Zyra Connect, our talent platform matching African comms pros with vetted employers.

Your next career move starts here.

Train. Certify. Place. Join the next Zyra Academy cohort.